Sept/Oct Profit

by trigatch4 on November 3rd, 2006

September
Adsense Revenue: $234.71
Azoogle: $33.50 (ringtones)
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Adwords Expenses: $83.41
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Profit: $184.80

Not great but not terrible.  Moving into October, I increased the bids on one of my keywords from $.10 to $.15 and exchanged an adsense bar for a Mortgage Aff Offer. Here were the results:

October
Adsense Revenue: $390.49
Azoogle: $0
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Adwords Expenses: $186.24
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Profit: $204.25

Not a great improvement from month to month, but the sites remained pretty much static. I was surpised that in September I basically made 1 ring tone sale for every 100 clicks on the ad.  That’s not great as it is considering the site is music related, but in October I had 652 clicks from the same site and didn’t change a thing and recieved absolutely ZERO leads. Something is messed up there, and I will be changing out ringtones for a Wal-Mart gift card offer or something similar.  Unfortunately, much of the traffic on this site is overseas.

I’m not happy with the increase from September to October and I’m not optimistic looking at November.  I need to get the outlines of about 10 sites or so up in November and add content throughout.  But, I have my hands full with these 2 forums and I think my “eyes are bigger than my stomach” if you will.

My other concern is that my ROI went from almost 2:1 in September to much less than 2:1.  This is a combination of the Azoogle Offer not converting and raising the CPC to $.15 with little extra revenue to show for it.  Keep in mind these are two different sites of which I speak.

So… I’ve spent a ton of time today blogging because I’ve had so much going on in my head.  Now, I’ve got to make stuff happen so I can have a much better earnings post on December 1st.  Capisco? Sounds good.

Here goes nothing…